The fourth quarter of digital camera sales by 30%

According to market research company IDC's report, consumers use festivals for a good time, in the fourth quarter of last year to buy more digital cameras, throughout the year to promote this product shipments more than originally estimated.

IDC said in its quarterly report, including a fool-SLR, as well as more advanced models of digital camera sales in the fourth quarter reached 16.6 million Desk, an increase of 31 percent from a year ago. IDC analyst Christopher Chute said, "Although consumer electronics in the overall performance of the Christmas holidays only general, but the digital camera market continued unexpected performance was strong growth."

Early 2007, the digital camera market demand for cooling, demonstrating the market matures signal. However, with different sizes and colors, the introduction of new models, digital cameras and find a new growth momentum, fully show that the product has already become a fashion goods.

Analysts also noted that the lower prices mean that consumers can buy at a reasonable price more powerful models, replace the old models of digital cameras. "Experienced consumers rush to buy digital SLR cameras, and the many concessions during the Easter holidays to ensure that Kodak, Hewlett-Packard and Sony brand's market share has increased," Chute added.

In the fourth quarter of 2007, Japan's Canon to 23 per cent of the market share become the champion, followed by Kodak and Sony 20% of the 18%.

IDC said that in the year 2007, the United States market sales rose 23%, to 37.7 million Taiwan, higher than their initial forecast of 30 million Taiwanese, Canon 23 percent of the market topped three consecutive years Sony to 18 percent in the second row, Kodak 16% of the market share into the third place.